Our 2024 data - $24
Our 2024 Brand Essentials data is nearing it's 'Best Before' date.
We're now practically giving it away.
$24 for ALL brand dashboards in each category.
Nine food and drink categories covered in 2024.
Delivered in 24 hours. Email us to order.
EASIER, FASTER AND LESS RISKY GROWTH
Over fifty years of combined experience in commercializing food brands helps our customers:
-
Create robust business cases
-
Develop products that fit makers and markets
-
Shorten time to launch
-
Reduce investment risk
Our Offerings
Effective market research equips companies with data-driven insights that guide product development, marketing strategy, and growth initiatives. It ensures alignment with consumer demand and market needs, and reduces risks in decision-making.
Scale NZ offers quantitative and qualitative insights solutions for all stages of the product lifecycle. In addition to proven research designs such as those below, we also create fully bespoke solutions for oddly-shaped business problems.
If it involves figuring out what a market wants or predicting what customers will do, we can help.
As your product and market evolves, be ready with the right insights:
DECIDE THE NEXT MARKET
OFFER THE RIGHT PRODUCT
PITCH IT
GEAR UP FOR GROWTH
Team
Our team's capabilities span the spectrum from brand strategy to analytics, facility planning, procurement, packaging, communications, and on-shelf presence. Based in New Zealand and with consultants working from key APAC export markets, we provide on-the-ground context, subject matter expertise, and the ability to take insights to the next stage.
Experience
Scale NZ provides qualitative and quantitative research solutions for companies and brands of all sizes.
Our category experience is broad and includes apparel, footwear, personal care, skin care, fragrances, chocolate, confectionary, coffee, yoghurt, ice cream, processed meat, fizzy drinks, noodles, filled pasta, breakfast cereal, beer, whisky, outdoor media, finance, automotive, airlines, resorts, medical devices, health supplements, vitamins and OTC pharmaceuticals.
 |  |  |
|---|---|---|
 |  |  |
 |  |  |
 |  |  |
 |  |  |
Working with
Client Feedback
“Their extensive understanding of process and marketplace have been key to working with in-market contractors and achieving the results we sought.”
Andrew Harvey, Lobster Exporters of New Zealand
“Prompt and responsive. Good motivation to understand the client and a good grasp of my business (as well as the category to research). Produced the results within agreed upon timings. Would recommend!.”
Tony Lee,
Dunkin Donuts
“Scale NZ has a lot of knowledge helpful to our industry. Mike is approachable and they conduct their work with great professionalism..”
Jeremy Little,
Port Nicholson Fisheries